Businesses can claim a Frond Rating exclusively developed to provide a straightforward line of communication between consumer and producers about their approaches to clean living.

Clean Living in the Tropics devised the Clean Living Frond Rating as a way of making clean living, sustainable, environmentally friendly and/or organic approaches taken by businesses and individuals apparent to consumers. Frond Ratings are displayed in Clean Living in the Tropics’ publications (website, social media and ebooks) as a way of assisting communication and facilitating communication about clean living.

Frond Certificates at Malak Marketplace

The stallholders at Malak Marketplace display a Clean Living Frond Rating certificate to indicate what approach they take to clean living, sustainable, environmentally friendly and organic practices. These certificates are intended to encourage and initiate conversation between consumers and businesses/traders so an open, honest dialogue about clean living takes place.

What the Number of Fronds Mean

Five fronds indicates that a business takes a very strong approach, four fronds a strong approach to clean living, sustainable, environmentally friendly and organic practices, three fronds a moderate approach, two fronds a partial approach and one frond indicates an emerging approach. No fronds may mean either that the business does not employ a clean living approach or has not claimed a frond rating.

Claiming a Frond Rating

Businesses claiming a Frond Rating self-assess their clean living practices using a 0 – 100% scale with the advice of Clean Living in the Tropics. Once a Frond Rating is claimed, it is up to the business owner to verify their assessment. Please contact us for more information on our Frond Rating and how to claim one for your business.